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Personas is Applicable: A Study On the Use of Personas In Denmark

Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
Peer-review

Open access

Publication Information

Output type

Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
Peer-review

Original language

English

Pages from-to (Number of pages)

Pages 1665-1674 (10 pages)

Publication milestones

  • Published - 01/05/2014

Publication status

Published - 01/05/2014

Publisher

Association for Computing Machinery, United States

ISBN (Electronic)

978-1-4503-2473-1

Publication IDs

  • Scopus: 84900407256

Host publication title

Proceedings of the SIGCHI Conference on Human Factors in Computing Systems

Abstract

The persona method is gaining widespread use and support.
Many researchers have reported from single cases and
novel domains how they have used the method. Few have
conducted literature studies in order to identify and discuss
the different understandings of the method. Fewer still have
reported on ethnographic studies of practice. This paper
falls within the last category, reporting on a study on how
practitioners in Denmark use the method, and their
perceptions of benefits and challenges when using the
method. Finally, different casts of personas obtained from
the involved companies are analysed. The findings are
compared to reported studies of practice. Contrary to the
existing findings the study reports that the method is well
integrated into existing practices.

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