Itʼs Not Just Whether You Win or Lose: Thoughts on Gamification and Culture
- Rilla Khaled
Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
Peer-reviewOpen access
Publication Information
Output type
Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
Peer-reviewOriginal language
EnglishPublication milestones
- Published - 07/05/2011
Publication status
Published - 07/05/2011
Publisher
Association for Computing Machinery, United StatesHost publication title
Proceedings of the 2011 annual conference on Human factors in computing systemsAbstract
As it is popularly understood, gamification risks becoming synonymous with achievement. Yet achievement is only one potential aspect of games that gamification could focus on, and one that is not necessarily well suited as a motivation for many cultures around the world. In this paper, we argue for a need to draw on cultural motivations in the design of gamification systems and examine some of the issues involved in adopting such an approach.
