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Improving sensing and seizing capabilities of a firm by measuring corporate reputation based on social media data

  • Janek Benthaus
    ,
  • Immanuel Pahlke
    ,
  • Roman Beck
    ,
  • Christoph Seebach
  • Goethe University Frankfurt
Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
 Peer-review

Publication Information

Output type

Research Output:
Conference Article in Proceeding or Book/Report chapter
Article in proceedings
 Peer-review

Original language

English

Publication milestones

  • Published - 2013

Publication status

Published - 2013

Publication IDs

  • Scopus: 84905842125

Host publication title

Proceedings of the 21st European Conference on Information Systems (ECIS); Utrecht, Netherlands

Publication metrics

PlumX

Citations
8
Captures
36